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Marketing

Gillespie-Host Group strives to be the best by setting incredibly high standards. With exceptional knowledge of the market as well as state of the art marketing techniques, we have the ability to not only give our clients a sound marketing strategy but the means to execute through international reach, professional photography, cutting edge tech, high end video, individualized property websites, and analytics.”

INTERNATIONAL REACH

We rely not just on our local networks, but also make full use of our International Sotheby’s network, the Multiple Listing Service and of course social media to showcase your home. To attract international buyers to California Real Estate, we have our marketing materials translated into Mandarin Chinese and posted on China’s largest international listing portal as well as Chinese social media channels.

PROFESSIONAL PHOTOGRAPHY

You don’t get a second chance to make a first impression, which is why the Gillespie Host Group works closely with professional photographers to ensure your home looks its best. We take the time to meticulously select the photos that will best showcase your home’s unique features.

CUTTING EDGE TECH

A picture paints a thousand words, but what happens when you can interact with the picture? The Gillespie Host Group utilizes a brand new technology called “iGuide” to create an interactive floorplan of your home with full color panoramic images. Have an open house every day without all the foot traffic.

HIGH-END VIDEO

We create a unique video to showcase the prime attributes of your home in order to evoke an emotional connection with buyers. And it’s not some cookie cutter slideshow either, we keep our focus on the things that make your home special. The Gillespie Host Group also uses aerial video to give a bird’s eye view of the property and surrounding area.

PROPERTY WEBSITES

A custom website gives your home the luxury treatment it deserves, which is why the Gillespie Host Group creates a custom website for each home we have under our care. We live in the internet age and this hub is a powerful outlet for all the marketing materials, advertising and integration into social media.

ANALYTICS

We use the latest analytics to monitor and adjust our marketing plan for your home. Knowledge is power and the more we know about what’s working and what isn’t, the faster we can get your home sold.